RSS Data Feeds

The following datafeeds are available:

• MAD Listings
• MAD Open House
• MAD Incentives

Element	Parent Element	Description	Data Type	Example
rss		RSS Feed	container	No value
channel	rss	RSS Channel	container	No value
title	channel	Channel title	Text (255)	Channel title e.g. "MyAgentDesk.com Listings"
link	channel	Link to channel description	Text (255)	URL to this document
description	channel	Channel description	Text (1024)	Description of the channel
pubDate	channel	Publish time of the information	Timestamp	e.g. Sun, 19 May 2002 15:21:36 GMT
ttl	channel	Time to live in minutes	Integer	e.g. 60
mad:region	channel	Region specified in the request	Text (255) (optional)	e.g. "Atlanta, GA"
item	channel	Link for this item	Text (255)	e.g. "http://www.myagentdesk.com/servlet/listing/GARS1234"
link	item	Link for this item	Text (255)	e.g. "http://www.myagentdesk.com/servlet/listing/GARS1234"
mad:propId	item	Unique property ID	Text (20)	e.g. "GARS12345"
title	item	Property Title	Text (2000))	e.g. "Stately 4 bedroom lake home"
mad:propType	item	Property Type	Text (20)	e.g. home, condo, townhome, commercial or land
mad:propCondition	item	Property Condition	Text	i.e. construction, new, resale
mad:agentName	item	Agent name	Text (255)	e.g. "Johnny Appleseed"
mad:agentEmail	item	Agent email address	Text (255)	e.g. "johnny@myagentdesk.com"
mad:agentPhone	item	Agent telephone number	Text (15)	e.g. "(555) 123-4567"
mad:agentCompany	item	Agent's Realty company name	Text (50)	e.g. "Prudential Georgia Realty"
description	item	Property Description	Text (5000))	e.g. "This is a great piece of property..."
mad:propAddress1	item	Property address (first line)	Text (255)	e.g. "123 N. Main St."
mad:propAddress2	item	Property address (second line)	Text (255) (optional)	e.g. "Apartment 2B"
mad:propCity	item	City in which the property is located	Text (255)	e.g. "Atlanta"
mad:propState	item	State in which the property is located	Text (2)	e.g. "GA"
mad:propZip	item	Zip in which the property is located	Text (5)	e.g. "30315"
mad:propLat	item	Latitude of the property	Decimal (optional)	e.g. "34.0827"
mad:propLon	item	Longitude of the property	Decimal (optional)	e.g. "-84.2337"
mad:propPrice	item	Asking price of the property	Decimal	e.g. "250000.00"
mad:propBedrooms	item	Number of bedrooms	Integer (optional)	e.g. "5"
mad:propBaths	item	Number of bathrooms	Decimal (optional)	e.g. "3.5"
mad:propCars	item	Number of cars (garage size)	Integer (optional)	e.g. "3"
mad:propSize	item	Square footage	Decimal (optional)	e.g. "3500.0"
mad:propFoundation	item	Foundation type	Text (20) (optional)	e.g. basement, slab or crawl space
mad:propYearBuilt	item	Year built	Integer (optional)	e.g. "1999"
mad:propAcres	item	Acreage of property	Decimal (optional)	e.g. "0.76"
mad:propURL	item	Alternate URL for this listing	Text (512) (optional)	e.g. "http://mywebsite.com/listing1.html"
mad:propTourURL	item	URL for this listing's virtual tour	Text (512) (optional)	e.g. "http://mywebsite.com/tour.html"
mad:propMLS	item	MLS number for property	Text (50) (optional)	e.g. "24852492"
pubDate	item	Last publish time of this listing	Timestamp	e.g. Sun, 19 May 2002 15:21:36 GMT
mad:propCommunity	item	Community in which this listing is located	Text (100)	e.g. "Windward" (may be more than one per item)
mad:propSchool	item	School this listing would attend	Text (100)	e.g. "Windward Elementary" (may be more than one per item)
mad:propFeature	item	Feature of this listing	Text (50)	e.g. "Swimming Pool" (may be more than one per item)
mad:propImage	item	Images of this property	container	No value. (may be more than one per item)
mad:imageURL	mad:propImage	URL to the image of this property	Text (255)	e.g. "http://www.myagentdesk.com/servlet/image?id=2314"
mad:imageCaption	mad:propImage	Caption for this image	Text (100)	e.g. "Family Room"
guid	item	Unique property ID (Same as mad:propId)	Text (20)	e.g. "GARS12345"

MAD Open Houses

Element	Parent Element	Description	Data Type	Example
rss		RSS Feed	container	No value
channel	rss	RSS Channel	container	No value
title	channel	Channel title	Text (255)	Channel title e.g. "MyAgentDesk.com Open Houses"
link	channel	Link to channel description	Text (255)	URL to this document
description	channel	Channel description	Text (1024)	Description of the channel
pubDate	channel	Publish time of the information	Timestamp	e.g. Sun, 19 May 2002 15:21:36 GMT
ttl	channel	Time to live in minutes	Integer	e.g. 60
mad:region	channel	Region specified in the request	Text (255) (optional)	e.g. "Atlanta, GA"
item	channel	Link for this item	Text (255)	e.g. "http://www.myagentdesk.com/servlet/listing/GARS1234"
link	item	Link for this open house	Text (255)	e.g. "http://www.myagentdesk.com/servlet/listing/GARS1234"
mad:propId	item	Unique property ID	Text (20)	e.g. "GARS12345"
mad:agentName	item	Agent name	Text (255)	e.g. "Johnny Appleseed"
mad:agentEmail	item	Agent email address	Text (255)	e.g. "johnny@myagentdesk.com"
mad:agentPhone	item	Agent telephone number	Text (15)	e.g. "(555) 123-4567"
mad:agentCompany	item	Agent's Realty company name	Text (50)	e.g. "Prudential Georgia Realty"
title	item	Open House Headline	Text (500)	e.g. "Free Food!!!!"
description	item	Open House Description	Text (5000)	e.g. "Come join us and view this beautiful..."
mad:propAddress1	item	Property address (first line)	Text (255)	e.g. "123 N. Main St."
mad:propAddress2	item	Property address (second line)	Text (255) (optional)	e.g. "Apartment 2B"
mad:propCity	item	City in which the property is located	Text (255)	e.g. "Atlanta"
mad:propState	item	State in which the property is located	Text (2)	e.g. "GA"
mad:propZip	item	Zip in which the property is located	Text (5)	e.g. "30315"
mad:propPrice	item	Asking price of the property	Decimal	e.g. "250000.00"
mad:propBedrooms	item	Number of bedrooms	Integer (optional)	e.g. "5"
mad:propBaths	item	Number of bathrooms	Decimal (optional)	e.g. "3.5"
mad:propMLS	item	MLS number for property	Text (50) (optional)	e.g. "24852492"
pubDate	item	Last publish time of this listing	Timestamp	e.g. Sun, 19 May 2002 15:21:36 GMT
mad:propMLS	item	MLS number for property	Text (50) (optional)	e.g. "24852492"
mad:eventDate	item	Open House date	Date	e.g. "MM/DD/YYYY"
mad:eventStartTime	item	Open House start time	24 hour Time	e.g. "10:00"
mad:eventEndTime	item	Open House end time	24 hour Time	e.g. "17:00"
guid	item	Unique ID for this open house	Text (20)	e.g. "MAD-PROMO-12345"

MAD Incentives

Element	Parent Element	Description	Data Type	Example
rss		RSS Feed	container	No value
channel	rss	RSS Channel	container	No value
title	channel	Channel title	Text (255)	Channel title e.g. "MyAgentDesk.com Incentives"
link	channel	Link to channel description	Text (255)	URL to this document
description	channel	Channel description	Text (1024)	Description of the channel
pubDate	channel	Publish time of the information	Timestamp	e.g. Sun, 19 May 2002 15:21:36 GMT
ttl	channel	Time to live in minutes	Integer	e.g. 60
mad:region	channel	Region specified in the request	Text (255) (optional)	e.g. "Atlanta, GA"
item	channel	Link for this item	Text (255)	e.g. "http://www.myagentdesk.com/servlet/listing/GARS1234"
link	item	Link for this open house	Text (255)	e.g. "http://www.myagentdesk.com/servlet/listing/GARS1234"
mad:propId	item	Unique property ID	Text (20)	e.g. "GARS12345"
mad:agentName	item	Agent name	Text (255)	e.g. "Johnny Appleseed"
mad:agentEmail	item	Agent email address	Text (255)	e.g. "johnny@myagentdesk.com"
mad:agentPhone	item	Agent telephone number	Text (15)	e.g. "(555) 123-4567"
mad:agentCompany	item	Agent's Realty company name	Text (50)	e.g. "Prudential Georgia Realty"
title	item	Incentive Headline	Text (500)	e.g. "Closing costs paid by seller!"
description	item	Incentive Description	Text (5000)	e.g. "Buy this home between now and ...."
mad:propAddress1	item	Property address (first line)	Text (255)	e.g. "123 N. Main St."
mad:propAddress2	item	Property address (second line)	Text (255) (optional)	e.g. "Apartment 2B"
mad:propCity	item	City in which the property is located	Text (255)	e.g. "Atlanta"
mad:propState	item	State in which the property is located	Text (2)	e.g. "GA"
mad:propZip	item	Zip in which the property is located	Text (5)	e.g. "30315"
mad:propPrice	item	Asking price of the property	Decimal	e.g. "250000.00"
mad:propBedrooms	item	Number of bedrooms	Integer (optional)	e.g. "5"
mad:propBaths	item	Number of bathrooms	Decimal (optional)	e.g. "3.5"
mad:propMLS	item	MLS number for property	Text (50) (optional)	e.g. "24852492"
pubDate	item	Last publish time of this listing	Timestamp	e.g. Sun, 19 May 2002 15:21:36 GMT
mad:propMLS	item	MLS number for property	Text (50) (optional)	e.g. "24852492"
guid	item	Unique ID for this incentive	Text (20)	e.g. "MAD-PROMO-12345"